1. Talent
Major record labels spend hundreds of thousands promoting both new and old artist in hopes of selling them to the public so understandably they want some security on the talent they are signing. Due to this fact they insurance themselves by finding new and original talent who's music appeals to large audience. Many labels will simply skip through demos spending under a dozen seconds per CD so these few's seconds must be filled with fast paced and catchy music this is good for our band as our music is very quick with catchy rifts and lyrics which will hopefully be noticed by music executives.
2. Product
Don't waste a load of money on expensive studio sessions when first starting out as an artist there are numerous other ways to record and distribute music nowadays. By using equipment like a non-expensive microphone, a compressor, a pre-amp, some basic software and any form of computer a song could easily be made and shared. Saving money this way is vital for a new and struggling artist and defiantly something to remember for our bands as we try to break into the industry.
3. Placement
After making our product, the next challenge is trying to distribute our song and where we are going to place our record. To be able to get the most publicity and attention for our song we will have to cover several base's and areas as talent agents periodically scan for the latest talent online. These include Soundcloud, Youtube, Band Camp and OurStage fourtantly these can all synchronize with each other so we can keep our social media up to date and fresh.
4. Promotion
Before trying to get signed on a record label a starting fan base is vital. By starting small with friends from Facebook and twitter and through social media and word of mouth our band can become more well know and popular. As well as this by passing out several CD's of our song it would help secure our fan base as more people will hear our band and music. By using a SoundCloud or BandCamp link when submitting our demo to a record label it increase the chances of us become signed as they can see we have a healthy back catalog of music.
5. Trasition
At first you don't succeed try and try again is motto our band will go with as if we don't find success the first time around we will keep contacting record labels and keep working on gaining a substantial fan base.
The above information was paraphrased from the following article written by Ruan De Lange:
http://ezinearticles.com/?The-5-Pillars---A-Success-Blueprint-for-Unsigned-Artists&id=7437243